Wednesday, 17 May 2017

PENULIS TAMU TERAKHIR


Sebagai penutup...
penulis terakhir datang dari Komunikasi UGM 2011, mari disimak!


What is Transformational Thinking? A Self Reflection
Andreas Kennardi Julianto

Everything is changing especially with the surge of creative industries in developed and developing country. If we take a look at the human history, growth in the first industrial revolution was driven by engineering, the second through electricity and production lines, and the third by technology and information. However, creativity is predicted to bring transformation to the industrial revolution in todays modern economy (Palti, 2017). Creativity will bring a revolution for economic growth by putting skilled talent a crucial factor in production. A new transformational thinking is needed for young generation. Thus, Im trying to define transformational thinking from a self-reflection, reminiscing series of events that had happened
in my life and start wondering what will I need in the future.

Creative Force Transforms the Modern Economy
Most of the countries already invest their human resource in becoming skillful labor, including the country where I live. During my college years back in 2015, I remembered one of my issued the launch of ASEAN Economic Community (AEC) and talked about how I should prepare myself with skilled talent among ASEAN countries. At that time, I just thought how hard it would be for me since English was not my native language. But funnily, my lecturer told that most of ASEAN countries still use broken English. So the key to face this opportunity is being confident, and just be me.
Following the launch of AEC, Indonesia will be on the hot seat. According to Kharas (2017), Indonesia will have middle-class markets that are $15 trillion bigger than today by 2030. 64% of the middle class are entrepreneur or work in private business and industry (Salim, 2012 as quoted by Afif, 2015). Thats why Indonesia under the President Joko Widodos regime has formed Creative Economy Agency to strengthen and support the role of the creative economy in Indonesia with the rise of the middle class. According to BEKRAF, the next big thing in Indonesia is our creative economy industry, which has contributed 7% of the GDP in 2016. The contribution of art, music, film, literature and creative industries with the help of technology advancement can produce great work and become potential for the global market.

The Power of Collaboration on Indonesias Creative Economy
The development of Creative economy can transform our way of life and beyond. However, I am part of the generation that will truly decide what will it be in the future. I think it will be interesting to see how I and my generation act and do in the creative industries. Creative industry talents consist of people who work in an advertising agency, start-up, graphic designer, art performer, musician, or artist. It will be interesting to see how we come to this point and
what well see in the future.
Most of us live in the post-Suharto era, where freedom of speech and diversity has become the backbone of Indonesias identity. This makes us have a greater degree of openness towards others, and  initiate collective groups based on same interest and create collaborative projects. The collective groups consist of different people with the various background but have a related interest whether in music, art, film, technology or literature. These collective groups can be traced in an urban area in Indonesia where the creative economy and popular culture throb at the heart of the city. 
The benefit of collaboration allows you to broaden your perspectives when you work on certain projects. When we collaborate, each of us automatically has roles, intent, vision, and metrics to achieve shared goal (Coleman, 2009). Roles define each participants responsibility, intent and vision create clear goals, and metrics help the group to create measurable evidence to achieve the goal. I have a friend who has started a collective study group called Bakudapan1 Bakudapan initiate collaborative projects about food and combine it with social research and art. One of the remarkable collaborative project from Bakudapan is a program called Cafe
Society.
Cafe Society is a weekly mini film screening in a city called Yogyakarta. In Cafe Societypeople can get collective experience from watching a movie, eating thematic food, and social interaction through intimate discussion. Other collective groups such as Mes56 and Forum Film Dokumenter support this program by curated the film and provide their working space as the mini theater. This opportunity allows the collective groups to create a scenario where people can access art in a unique, playful, and holistic experience. The spirit of collaboration ramifies with the rise of collective groups and communities as the evidence. Thus, it also generates more demand on co-working space in Indonesia. The demand is increasing significantly that local government has taken part to upscale the situation by providing creative space for artisans to collaborate, such as Jakarta Creative Hub in Jakarta and Simpul Space 1 & 2 in Bandung. Collaboration can transform the progress of creative economy in Indonesia to the point it entangles all the stakeholders to move forward.

What is Transformational Thinking?
Transformational thinking should make us able to create generative change, build a sustainable ecosystem, and produce great work. I realize the spirit of collaboration has immersed in my culture and become the key to obtain transformational thinking. Bhinneka Tunggal Ika has always been the national motto in my country, which means Unity in Diversity. With the spirit of collaboration, we let ourselves to be more diverse. Diverse groups bring out the best in individuals too. In diverse groups, all member has their own role and can fill each others flaws. This will create them to be more innovative and creative. In the advertising industry, the trend has been divided into 2 categories; culture, and collateral (Golding, 2017). Collateral is a safe zone where data is heavily optimized and directs the overall campaign, resulting low-production-cost and flexible (templated) marketing. The intention is not to be brand-building, but nudge an audience member along a consumer journey. While culture is a bravery act where creativity and culture are integrated to create disruptive cultural events, which will lead to a relevant social phenomenon for the audience. Of course, from the business side, popularity can trigger growth for the brands (Sharp, 2012). Being collaborative means embracing our own uniqueness and culture to the table. Although data is important, cultural insight is the main ingredient to create a powerful campaign. As astrategist, it will challenge us to make a campaign that will create an impact on the culture. Hence, it can also be an opportunity for brands to act beyond marketing and support the cultural shift by creating disruptive collaborative work. With this, brands can also get deeper engagement with their audience and develop fame to sustain their growth. One of great example is a campaign by Tiger Beer called Air Ink.Tiger beer initiated a collaborative project with Marcel Sydney and MIT Spinoff Graviky Labs and created an ink made from air pollution. They were also incorporating street artists to work with the ink and produced art exhibition. With this, Tiger Beer already embrace transformational thinking by creating collaboration project and fabricate cultural event.
1 See more at http://bakudapan.com/en/


Collaborate. Learn. Play
Applying transformational thinking is not an easy task because not everyone is a team player, including me. But weve seen the power of collaboration, from supporting the backbone of Indonesias creative economy landscape to producing a powerful campaign that creates a cultural phenomenon. To collaborate, I think the first step to do is just be ourselves while working. Remember the story about my lecturer had taught me to prepare the AEC? Its the same advice. One of the premises of collaboration is collecting unique individuals on the table. So, embrace yourself and discover the best you can be, and how big is the difference you can make.
The last step is thinking all the projects as a playground. Really. Collaboration is often marked by lots of open discussions and brainstorming together to achieve shared goals. We can learn and expand our perspectives while playing around with our work. Hence, we will able to find powerful ideas as our solution.

References
Afif, Syaiful.2015.The Rising of Middle Class in Indonesia: Opportunity and
Challenge.http://www.umdcipe.org/conferences/DecliningMiddleClassesSpain/Papers/A
fif.pdf/.
Coleman, David.2009.42 Rules for Successful Collaboration.Silicon Valley: Superstar Press.
Golding, David.2017.The Big Adland Divide: Culture vs
Collateral.http://www.campaignlive.co.uk/article/big-adland-divide-culture-vs-collateral/1
424173.
Kharas, Homi.2017.The Unprecedented Expansion of The Global Middle Class:An
Update.https://www.brookings.edu/wp-content/uploads/2017/02/global_20170228_glob
al-middle-class.pdf.
Palti, Itai.2017.Creativity will be the source of our next industrial revolution, not
machines. https://qz.com/954338/creativity-will-be-the-source-of-our-next-industrial-revol
ution-not-machines /.
Sharp, Byron.2012.How Brands Grow:What Marketers Dont Know.South Melbourne:Oxford
University Press.
2 See more at http://www.air-ink.com

#31harimenulis

Tuesday, 16 May 2017

PENULIS TAMU KETUJUH

Mantan selir Bang Wiro menyapa!

Ini tulisan kiriman dari ex-selir Bang Wiro yang kini sukses meraih beasiswa LPDP dan kini menjadi New York Yankees ~


TIPS MENULIS STATEMENT OF PURPOSE
oleh Binar Septiani

Full Disclaimer:
Ketika meminta saya untuk menjadi penulis tamu di 31 Hari Menulis, Derry memberi sebuah tema: New York yang Gemilang. Oke…

Saat mulai menulis, saya kesulitan menemukan point of view yang tepat, sampai akhirnya saya sadar bahwa saya tidak akan sampai di sini kalau saya tidak mengalahkan kemalasan saya untuk mengerjakan bagian terpenting: menulis statement of purpose (SOP). SOP, bagi yang kurang familiar, adalah jenis esai yang biasanya harus kita tulis ketika ingin mendaftar kuliah atau beasiswa, beberapa perusahaan juga terkadang meminta hal serupa.

Saya tidak akan menulis tips menulis SOP konvensional dimana saya akan menerangkan “cara terbaik menulis SOP". Here’s quick tips: that’s what Google is for. (Dan sejujurnya, sampai saat ini saya pun nggak pernah yakin bahwa esai saya cukup bagus.)

Saya akan bicara tentang satu-satunya tips yang saya punya: just fucking start writing the damn thing. You’ve been warned.



“How do you see yourself in five years?”
“What are you going to do in the future?”
“Why this program is suitable for you?”
.
.
.
Trust me, the list can go on a lot longer.

Sebagai seseorang yang tidak suka pertanyaan eksistensialis dalam setting formal (albeit like to talk about it for hours with my friends), saya selalu terdiam sejenak ketika harus menjawab pertanyaan-pertanyaan di atas. Sayangnya, jawaban “mbuh!” bukanlah jawaban yang diinginkan. Walaupun sering kali itu adalah satu-satunya jawaban yang saya punya.

Dari lebih dari sepuluh essay yang terpaksa saya tulis untuk menjawab pertanyaan tersebut, saya hanya punya satu tips:
It’s ok. Just start writing the damn thing.

I know, I know. Menulis esai bukanlah hal yang glamorous atau seksi untuk dibahas. Tapi New York City dan Columbia University tidak akan terjadi jika saya tidak memulai menulis esai.

Menulis SOP terdengar sangar dan menegangkan. Not going to lie, it is. Rasanya cukup kesal karena masa depan saya ditentukan dari susunan 500 kata yang saya tulis. Lebih kesal lagi ketika saya, sering kali, genuinely tidak tahu apa yang saya inginkan.

Let’s just agree on one thing: we are all confused about the purpose of our life. I am and you’re lying if you say you’re not. We’re not here to talk about that.

Butuh waktu panjang untuk saya mengetahui apa yang saya “inginkan dalam hidup”, dan saya makin menyadari  dan kombinasi deadline itulah yang membantu saya memetakan apa yang saya inginkan dan perlahan-lahan mewujudkannya.

Butuh waktu panjang untuk mengetahui apa sebenarnya yang kita ‘inginkan dalam hidup’ (and I begin to believe there’s no such thing as ultimate purpose, anyway…) dan kebingungan ini sering kali membuat kita menunda menulis. Deadline, sayangnya, tidak menunggu.

We’re all confused. That’s perfectly normal.
It’s ok. Just start writing the damn thing.

Ini yang bisa saya bagi: inspirasi datangnya bisa dari mana saja.

Di sepanjang perjalanan hidup saya, saya selalu beruntung bisa bertemu dengan orang-orang pintar dan bijaksana yang menginspirasi saya untuk selalu punya mimpi-mimpi baru. Saya tidak pernah bermimpi saya ingin tinggal di NYC sampai masa saya kuliah S1—I literally stole the dream from a friend. Tapi saya tau mimpi ini… is for me. Daripada malu mengakui bahwa saya menjiplak mimpinya, saya berterima kasih pada teman saya karena dia adalah orang yang menginspirasi saya untuk bisa sampai di sini.

I look around, then I find my way out! And you can do that too!It’s ok. Just start writing the damn thing.

Lastly, ini satu rahasia hidup sederhana yang menurut saya penting—tapi perlu waktu lama untuk saya menyadarinya: mimpi boleh berubah.

My dreams do change overtime.

Saya bahkan cukup yakin esai yang saya tulis empat tahun yang lalu untuk mendapatkan sebuah pekerjaan di sebuah perusahaan multinasional sudah tidak cocok dengan saya yang sekarang.

Saya tahu bahwa saya bukanlah satu-satunya orang yang merasa kecil hati ketika saya harus mengakui bahwa saya tidak lagi mengejar mimpi ideal yang saya punya dari kecil. Masalahnya, saya tidak punya mimpi masa kecil. Romansa mengejar mimpi masa muda tidak terciptakan untuk semua orang, termasuk saya.

Mengutip Sheena Iyengar, salah satu dosen di Columbia University (shameless promotion, haha), “As Stephen Colbert will tell you, it’s not inconsistent to say one thing on Monday and another on Wednesday if you gained new knowledge on Tuesday or if the situation itself changed."

We don’t have to have it all figured out. It’s not fun that way anyway.
It’s ok. Just start writing the damn thing.
You’ll be amazed by the new things you found about yourself.

And here’s the news. You will get rejection at best, no respond at worst.
Maybe when you’re lucky, once in a while, you may get what you wanted.
Just remember: It’s ok. Just start writing the damn thing.

Good luck!

#31harimenulis

#31

AKHIRNYA BERAKHIR SUDAH REKAP-MEREKAP 31 HARI MENULIS 2017!
Terima kasih kepada semua penulis-penulis kesayangan Bang Wiro atas partisipasi dan semangatnya menulis selama 31 hari ini. Semoga terus menulis, menulis terus! :)
Bang Wiro persembahkan rekapan hari ke 31, monggo dicek berapa skor finalmu. Dan siap-siap untuk yang kena kapak, karena sebentar lagi Bang Wiro akan kerahkan para selir untuk menagih harta rampasan. Huahahahaa!


NoNamaBlogSkor
1Aef anashttp://aefanas.tumblr.com/post/160693149135/mulai-saja-jangan-tunda-day-6231-0
2Riza Adrianhttp://scratch-a.tumblr.com/post/160692698786/still-a-bunch-of-anonymous-social-media31-0
3Dwiki Aprinaldihttps://asthestoryfollowedby.tumblr.com/post/160699262532/menulis31-0
4Dewi RosfaliantiHORE 20RB24-7
5Yoga Pramudya WHORE 20RB28-3
6Hanifa Ekahttp://her-opera.tumblr.com/post/160690915096/day-31-setelah-ini-pengalaman-menulis-bersama31-0
7Nizza Nurmalia Zulva https://fatgatos.tumblr.com/post/160693229688/meriang28-3
8Erwita DGhttps://erwitahutami.wordpress.com/2017/05/15/31-minggu-terhectic/28-3
9WidasariHORE 20RB14-17
10Agresti Retno Shttps://agrestiretno.wordpress.com/2017/05/15/retorika/28-3
11Nada Celestahttp://nadaaldarizma.blogspot.co.id/2017/05/terimakasih-banyak-day-31.html31-0
12Muhammad Zakihttp://muhammadjeki.tumblr.com/post/160696501884/layanan-kesehatan-adalah-privilege29-2
13Harry Awidiharto https://blacksambath.tumblr.com/post/160697155105/saya-gagal-maaf-dan-terima-kasih31-0
14Anandhio Weiza PrashardikaHORE 20RB24-7
15Maharsitama Aninditahttps://maharsitama.tumblr.com/post/160698645256/orang-orang-yang-bersemayam-dalam-keabadian31-0
16Bernadeta Dianahttps://randomlyselectedbydiana.blogspot.co.id/2017/05/sekolah-kok-minggu-part-2-pencerita.html31-0
17Hutri Cika A Berutuhttps://thefuturepencil.wordpress.com/2017/05/15/kecerdasan-burung-hantu/31-0
18Agnes Retno LarasatiHORE 20RB27-4
19Ranihttp://ranbluesky.blogspot.co.id/2017/05/i-want-to.html29-2
20Christophorus Yudha D.https://gondrongmrongos.wordpress.com/2017/05/15/the-world-inside-a-snake-epilog/30-1
21Lintang Cahyaningsihhttp://lintangcahyaningsih.com/31-declining-trust-news/24-7
22Shaffa Tasyani Rhttp://shaffa-tasyani.blogspot.co.id/2017/05/hiks-hari-terakhir.html25-6
23Anas Abu H.http://misantropis.tumblr.com/post/160698544152/akhirnya-ada-waktu-untuk-berkumpul-lagi-sayang28-3
24Jessica Bangunhttp://averyrandomthoughts.blogspot.co.id/2017/05/tentang-berbagi.html29-2
25Army Ramadhanhttp://caspnote.blogspot.co.id/2017/05/31.html31-0
26Umaru wicaksonohttp://masygul.blogspot.co.id/2017/05/sastra-menumpahkan-rasa.html31-0
27Dian Indrihttps://didianindri.wordpress.com/2017/05/15/menikmati-arus/31-0
28Hestakhiahttp://my-starry-night-love.tumblr.com/post/160698702775/the-family22-9
29Nurul Firdiani Fhttps://banyakbertanya.tumblr.com/post/160697229036/grup-chat30-1
30Nisa Nurainihttp://nisagogo.tumblr.com/post/160692383699/i-do-cry26-5
31Primananda Adi Kusumahttp://primanandaak.xyz/epilog-untuk-jakarta-dan-seluruh-isinya/31-0
32Baharuddin Robbanihttps://baharrobbani.wordpress.com/2017/05/15/selamat-datang-di-dunia-baru/31-0
33Deana Fahirahttp://deanafahira.web.ugm.ac.id/2017/05/15/closure/28-3
34Agustina R.K Tariganhttp://belajarnulisah.blogspot.co.id/2017/05/seuntai-ucapan-terimakasih.html31-0
35Dewi Setiawatihttps://dwstwt.wordpress.com/2017/05/15/japanese/31-0
36Juana Ardila Phttps://www.wattpad.com/story/10603309128-3
37R. Ayu Putri Larasatihttp://cravingnerdy.tumblr.com/post/160693398257/maria-osali28-3
38Dinna Khoirun Nisahttps://dinnakhoirunisa.tumblr.com/post/160695571880/pengganggu29-2

TOTAL DENDA 31 HARI MENULIS 2017
Rp 1.840.000 + Rp 100.000 = Rp 1. 940.000

SIAP-SIAP BLOG TERANGKER, ANDA AKAN KAYA RAYA!!

Monday, 15 May 2017

#30

Abang dan para selir minta maaf yang sebesar-besarnya atas keterlambatan posting rekapan hari ke 30 yang membuat salah informasi ini, ya :(
Monggo..


NoNamaBlogSkor
1Aef anashttp://aefanas.tumblr.com/post/16065412890530-0
2Riza Adrianhttp://scratch-a.tumblr.com/post/160660597911/drama-posting-2230-0
3Dwiki Aprinaldihttps://asthestoryfollowedby.tumblr.com/post/160660835782/minggu-minggu-lelah-betul30-0
4Dewi Rosfaliantihttps://rosfalianti.blogspot.co.id/2017/05/how-to-be-average.html?m=124-6
5Yoga Pramudya Whttp://yougezt.tumblr.com/post/160661068483/cukup-sana-saja28-2
6Hanifa Ekahttp://her-opera.tumblr.com/post/160659019416/day-30-mau-nulis-lagi30-0
7Nizza Nurmalia Zulva https://fatgatos.tumblr.com/post/160659942728/this-photo-was-taken-at-the-end-of-our-qualitative27-3
8Erwita DGhttps://erwitahutami.wordpress.com/2017/05/14/29-30-apa-saya-alzheimer/27-3
9WidasariHORE 20RB14-16
10Agresti Retno Shttps://agrestiretno.wordpress.com/2017/05/14/nasionalisme-warga-diperbatasan-negara/27-3
11Nada Celestahttp://nadaaldarizma.blogspot.co.id/2017/05/just-sing-day-30.html30-0
12Muhammad Zakihttp://muhammadjeki.tumblr.com/post/160661260474/kalo-ada-yang-maso-minta-nona-tarima-saja-jang28-2
13Harry Awidiharto https://blacksambath.tumblr.com/post/160658040190/latar-belakang-ki-asline-isine-mung-sambath30-0
14Anandhio Weiza Prashardikahttp://jesuistonhomme.blogspot.com/2017/05/improve-your-confidence.html24-6
15Maharsitama Aninditahttps://maharsitama.tumblr.com/post/160659029711/saya-dan-sensitivitas-yogyakarta30-0
16Bernadeta Dianahttp://randomlyselectedbydiana.blogspot.com/2017/05/sekolah-kok-minggu-part-1.html30-0
17Hutri Cika A Berutuhttps://thefuturepencil.wordpress.com/2017/05/14/tikus-dan-semut/30-0
18Agnes Retno LarasatiHORE 20RB27-3
19Ranihttp://ranbluesky.blogspot.com/2017/05/anti-proliferasi-reuni.html28-2
20Christophorus Yudha D.https://gondrongmrongos.wordpress.com/2017/05/14/dont-you-remember/29-1
21Lintang Cahyaningsihhttp://lintangcahyaningsih.com/30-brand-person/23-7
22Shaffa Tasyani Rhttp://shaffa-tasyani.blogspot.co.id/2017/05/sebuah-post-yang-sangat-random.html?m=124-6
23Anas Abu H.HORE 20RB27-3
24Jessica Bangunhttp://averyrandomthoughts.blogspot.com/2017/05/senang-menginspirasi.html28-2
25Army Ramadhanhttp://caspnote.blogspot.com/2017/05/30.html30-0
26Umaru wicaksonohttp://masygul.blogspot.com/2017/05/tanda-tanya-di-akhir-paragraf.html30-0
27Dian Indrihttps://didianindri.wordpress.com/2017/05/14/2537/30-0
28Hestakhiahttp://my-starry-night-love.tumblr.com/post/160659864410/things-under-the-shadow21-9
29Nurul Firdiani Fhttps://banyakbertanya.tumblr.com/post/16065470193629-1
30Nisa Nurainihttp://nisagogo.tumblr.com/post/160657520339/haha25-5
31Primananda Adi Kusumahttp://primanandaak.xyz/harapan-yang-mengudara/30-0
32Baharuddin Robbanihttps://baharrobbani.wordpress.com/2017/05/14/syukur/30-0
33Deana Fahirahttp://deanafahira.web.ugm.ac.id/2017/05/14/fictional-characters/27-3
34Agustina R.K Tariganhttp://belajarnulisah.blogspot.co.id/2017/05/akhir-yang-menakjubkan.html30-0
35Dewi Setiawatihttps://dwstwt.wordpress.com/2017/05/14/aku-rindu-kamu-plah/30-0
36Juana Ardila Phttps://www.wattpad.com/412018613-old-taste-twenty-seven-rayya_-finally-you27-3
37R. Ayu Putri LarasatiHORE 20RB27-3
38Dinna Khoirun Nisahttps://dinnakhoirunisa.tumblr.com/post/16064543676028-2

TOTAL DENDA: Rp 1.780.000 + Rp 60.000 = Rp 1.840.000